Google Analytics

What is the Google Analytics integration?

Google Analytics is a web analytics service offered by Google that tracks and reports website traffic, operating within the Google Marketing Platform brand. This allows you to leverage the power of both Pelcro and Google Analytics without requiring any code.

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Note:

To enable GA4 follow the documentation here uiSettings

How to create a Google Analytics account?

First, start by creating a Google account (if you don't already have one). Then go to the Google Analytics website.
After making sure you're signed in to your Google account on the browser, click on "Start measuring".
This will prompt you to go through the account creation process.

Once you've gone through the Analytics creation process, you will be redirected to the Google Analytics Dashboard page. This is where you can find your "Google tag ID" for Google Analytics 4 properties (vs. the Tracking ID for Universal Analytics properties)., which will be very important to link your Pelcro Account to your Google Analytics Account.

Then, you will need to update your Pelcro account and link it to your Analytics account. To do that, go to your Pelcro Publisher account:

1. Click on settings
2. Under the settings section, enter your Google tag ID/Tracking ID.
3. Submit

Once you've updated your Pelcro account and added the Google Analytics code snippet to track your website traffic, you should start seeing data collection on your Google Analytics account dashboard.

Let's take an example. Assuming that a new customer visited your website and decided to register, your user will go through the creation process. Now, on the Google Analytics dashboard, you'll find 2 types of actions that will be recorded:

1. Views
2. Actions

Here is a short list of some of the actions that fall under each of the above categories:

Views:

1. Dashboard Modal Viewed
2. Plan Modal Viewed
3. Payment Modal Viewed
4. Product Modal Viewed
5. Redeem Gift Modal Viewed
6. Register Modal Viewed
7. Success Modal Viewed
8. Forgot password view
9. Selection Modal viewed.
10. Login Modal Viewed.
11. Address select modal viewed
12. Subscription create modal viewed
13. Payment method select modal viewed
14. Cart modal viewed
15. Address create modal viewed
16. Order create modal viewed
17. Order confirm modal viewed.
18. Payment method update modal viewed
19. Subscription cancel modal viewed
20. Subscription suspend modal viewed
21. Address update modal viewed
22. Gift create modal viewed
23. Invoice details modal viewed
24. Password change modal viewed
25. Profile picture modal viewed
26. Qr code create modal viewed
27. Subscription renew modal viewed
28. User update modal viewed

Actions:

1. Registered
2. Subscribed
3. Logged in
4. Logged out
5. Updated address
6. Canceled subscription
7. Updated payment method
8. Renewed
9. Suspended
10. Unsuspended
11. Add to cart

The above actions and views can be found under reports >> engagement >> events.