Google Analytics

What is the Google Analytics integration?

Google Analytics is a web analytics service offered by Google that tracks and reports website traffic, operating within the Google Marketing Platform brand. This allows you to leverage the power of both Pelcro and Google Analytics without requiring any code.

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Note:
To enable GA4 follow the documentation here uiSettings

How to create a Google Analytics account?

Google Tracking ID

First, start by creating a Google account (if you don't already have one).

You can follow these steps to set up a new account:

Go to the Google Marketing Platform website: https://marketingplatform.google.com/about/.
Click on "Get started" for Google Analytics.
Sign in to your existing Google account or create a new one.
Follow the on-screen instructions to complete the setup process.

After making sure you're signed in to your Google account on the browser, click on "Start measuring".
This will prompt you to go through the account creation process.

Once you've gone through the Analytics creation process, you will be redirected to the Google Analytics Dashboard page. This is where you can find your "Google tag ID" for Google Analytics 4 properties, which will be very important to link your Pelcro Account to your Google Analytics Account.

The location of your GA ID in the Analytics dashboard depends on the version of Google Analytics you're using:

Universal Analytics:

Sign in to your Google Analytics account.
Click the Admin tab in the bottom left corner.
Make sure the correct "Account" and "Property" are selected in the left-hand column.
You can find your GA ID (starting with "UA-") in two places:
Under Property Settings, it's displayed at the top of the page under "Tracking ID".
Under Tracking Info > Tracking Code, it's also displayed alongside the tracking code snippet.

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Note:
It's important to migrate to Google Analytics 4 (GA4) to continue tracking website data since Universal Analytics has been deprecated.

Google Analytics 4 (GA4):

Sign in to your Google Analytics account.
Click the Admin tab in the bottom left corner.
Make sure the correct "Account" and "Property" are selected in the left-hand column.
Click on Data Streams under the Property column.
Select the relevant data stream.
In the Google tag section, click on Configure tag settings.
Your GA4 Measurement ID (starting with "G-") is displayed under the Your Google tag section.

Then, you will need to update your Pelcro account and link it to your Analytics account. To do that, go to your Pelcro Publisher account:

Click on settings
Under the settings section, enter your Google tag ID/Tracking ID.
Submit

Google Tag Manager Set Up

For the full GTM account setup, container import, and configuration steps, see Google Tag Manager.

Events tracked by Pelcro

Once your Pelcro account is linked and GTM is configured, you will start seeing data collection on your Google Analytics dashboard. Events are recorded under Reports > Engagement > Events.

Here is a list of the events Pelcro tracks:

Views:

Dashboard Modal Viewed
Plan Modal Viewed
Payment Modal Viewed
Product Modal Viewed
Redeem Gift Modal Viewed
Register Modal Viewed
Success Modal Viewed
Forgot password view
Selection Modal viewed
Login Modal Viewed
Address select modal viewed
Subscription create modal viewed
Payment method select modal viewed
Cart modal viewed
Address create modal viewed
Order create modal viewed
Order confirm modal viewed
Payment method update modal viewed
Subscription cancel modal viewed
Subscription suspend modal viewed
Address update modal viewed
Gift create modal viewed
Invoice details modal viewed
Password change modal viewed
Profile picture modal viewed
Qr code create modal viewed
Subscription renew modal viewed
User update modal viewed

Actions:

Registered
Subscribed
Logged in
Logged out
Updated address
Canceled subscription
Updated payment method
Renewed
Suspended
Unsuspended
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